In this digital age, choosing the perfect business name for your niche is a little bit of hard process to choose over.
This domain name is going to play as an identity to your business including business cards, official paperwork etc.
But choosing it perfectly in online is a horrible process
More importantly your domain name is a big part of any SEO campaigns you run, and if you fail to choose it carefully then, it will affect your google ranking performance.
Let’s discuss here some useful strategies in fixing your domain name
- Choose your brand name as your URL
Have you ever heard of Navigational search, it is nothing but your brand name by which users search for your brand.
This navigational search only helps you to attain a large amount of your traffic that will come to your website.
So it is advised to use your brand name as your URL.
- Pick your own choice
If you plan to pick your domain name then search for it google whether it is available or it , most probably you have a choice to buy it from buy new, expired, or inactive domains.
If your wish domain name is available then book for it immediately
If you see your ideal domain search like .com is for sale or webp-age not available, then it's really a good sign you can able to buy the domain for a relatively low price
Make use of the website Whois.com’s lookup feature., and find the old owners of your wish domain and buy it from them.
Alternatively, you can also hire a domain name broker to help you in this step, but remember one thing, finding your domain name via this way is a little bit costlier.
- Add a verb to your domain name
In this technique, you can get around a domain name which is already taken by another user.
This will help you to use your brand name in the URL itself and also let you not to consider different top level domains(TLD).
Use verbs like “get” , “buy”, “try” in addition to your domain names. For eg: getcoolers.com or trycoolers.com or buycoolers.com
- Extend your brand in the URL
If your brand name was already taken then insert some extended related words to your brand and buy it.
For example business deals with toys and if you search for toys.com and notice it is already taken by another person then search with extended toyssales.com
- Use CCTLD
As you know well, .com extension is a global standard, but however, country code top level domains (ccTLDs) are also considered to be trustworthy in some other countries.
For eg .co.uk and .com.au are popular and considered to be safe.
And also if you are based in the UAE ,then you can use it as .ae as your TLD
- Add your country to the domain name
Since it is best to use this strategy, if you provide services within a certain country or city.
Here use your country name in your URL.
For example toysalesusa.com
This clearly designates where you’re from, but it also brings drawbacks like that some of your users may think you are only working within that country.
- Use a domain hack
Domain hacks are alternative ways to make a word or phrase for your TLDs.
For example, popular social bookmarking site Delicious https://del.icio.us/ and content creation site visually https://visual.ly/ uses a domain hack.
Domain hacks are definitely not suitable for everyone, but if you have a trendier brand, try them out. Remember one thing it has a great impact on your SEO. If not handled properly it results in poor SEO.
8.Experiment with abbreviations
Here you can use one or more abbreviate words in your URL.
For example if you are florida based doing toy business then you can use toysalesfl.com
- Make Use of Hyphens
Using hyphens in your URL is as controversial tip
Because hyphens usage in URl is liked by one part and obviously hated by another part of people.
This will help you to get your desired domain name with just one small change.
Apart from using traditional name .com people in this digital age are slowly changing. And most people are using different TLDs like .tv and .coffee, for their brands.
So if you get a .com for your brand then let you go with it orelse use our strategies, sure it will work out and give you a great niche in your business.
After choosing your domain name, if you are going to launch your dropshipping store/ launch your dropshipping website shortly then do visit our website at https://www.buydropshipsite.com..